Newsroom

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Oct 2024

Celebrate the Launch of New Welch’s® Juicefuls® Monster Splash™ and Become the Coolest House in Town!

America’s Favorite Fruit Snacks® is giving 50 lucky homes FREE full-size boxes of NEW Welch’s® Juicefuls® Monster Splash™ for Trick-or-Treaters, and even possibly a Butler to help hand out the treats.

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Sep 2024

PIM Brands Expands Leadership Team with Three Strategic Hires

PIM Brands strengthens leadership across government affairs, marketing, and revenue management to support continued growth

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Jul 2024

Welch’s® Fruit Snacks Unrolls New Welch’s® Absolute Fruitfuls™ Fruit Strips
Made With Whole Fruit

New, Premium, Whole Fruit Based Fruit Strip Now Available Nationwide

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Jun 2024

Welch’s® Fruit Snacks Introduces Limited Edition Red, White & Blueberry for Summer Celebrations

Patriotic Colors with Bursts of Cherry and Berry, Now at Select Retailers Nationwide

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May 2024

Gordon Ramsay Becomes First-Ever Welch’s® Fruit Snacks Chief Fruit Officer Underscoring Brand Commitment To Using Whole Fruit As Its Main Ingredient

The Culinary Icon Appears as New Face of the Brand in Welch's® Fruit Snacks First Television Commercial and Biggest Campaign in Brand History, Titled ‘Wholly Fruit’